FLARE makes it all.

Hero content

The master asset everything else grows from.

High-impact flagship films designed to define the campaign idea and provide a master asset for further adaptations.

• Concept and creative direction
• Scripting and treatment
• Direction and production
• Edit, grade, sound and finish
• Master versions for downstream adaptation

Television

Big screen. Built properly.

Concept development, scripting, production and delivery of broadcast-ready commercials, subject to the applicable technical and clearance requirements.

• Concept development
• Scripting and storyboards
• Production and direction
• Broadcast delivery specifications

• Broadcast clearance is not automatic. Clearance, technical compliance and any required approvals are handled separately and depend on the broadcaster and applicable rules.

UGC

Creator-led. Platform-ready.

Creator-led content designed to feel natural to the platform while remaining aligned with the brand, brief and agreed usage.

• Creator selection
• Briefing
• Scripts or talking points
• Product demonstrations
• Testimonials
• Unboxings
• Tutorials
• Lifestyle integrations
• Hooks and variations
• Editing and captions

• We do not fabricate consumer testimonials, and creators are never briefed to make claims they cannot substantiate.

Influencer-led content

The right personality for the brief.

Content created with suitable personalities from the creator network, matched on creative fit, audience relevance, brand safety and production ability.

• Creator participation is subject to availability and approval.
• Creator fees are quoted separately unless expressly included.
• Usage rights must be agreed in writing.
• Organic posting is not automatically included.
• Paid usage, amplification and whitelisting require written agreement.

Billboard

Scale that holds up at 40 metres.

Large-format campaign artwork and adaptations for approved outdoor specifications.

• Large-format artwork
• Specification-led adaptation
• Digital and classic outdoor formats
• Artwork supply to approved specs

Photostatic and photography

Still images that carry the campaign.

Still-image production for social, ecommerce, product launches, outdoor, editorial, digital advertising and brand libraries.

• Social
• Ecommerce
• Product launches
• Outdoor
• Editorial
• Digital advertising
• Brand libraries

AI-assisted creative

Human direction. AI for the speed.

AI is used to speed up exploration, adaptation and versioning. Human creative direction leads, and every output is reviewed by people before it reaches a client.

• Concept exploration
• Storyboarding
• Previsualisation
• Background generation
• Approved image variations
• Motion experimentation
• Format adaptation
• Versioning

• All AI-assisted output requires human review and client approval.
• We do not use a real person's likeness, voice or protected material without appropriate permission.

In-house studios

Controlled, efficient, repeatable content days.

Producing in a controlled environment keeps schedules tight, costs predictable and output consistent. One shoot day can service several months of content when the asset list is planned properly.

• Repeatable content days
• Consistent look across a campaign
• Efficient product and creator shoots
• Faster turnaround between concept and asset

• Specific facilities and equipment are confirmed at scoping stage.

MP4 and social-first video

Right ratio, right length, right file.

Platform-ready assets delivered in agreed dimensions, durations, file sizes and safe zones.

• 9:16
• 4:5
• 1:1
• 16:9
• Six-second cut-downs
• Short-form vertical video
• Long-form video
• Captioned and clean versions